What’s in a name

Fresh perspective, fresh view, fresh ideas, fresh thinking, fresh noises, fresh feel (on second thoughts, maybe not)..

.. the topic of what to name a fresh produce blog is one that can take hours of your time, especially when it comes to finding a name that hasn’t been used before.

So, why Fresh Position? In a nutshell (pardon the pun), that’s exactly what I hope to provide. A fresh look at fruits, vegetables and every other related sector in between, but not just a blog that sits idly by, a blog that delivers knowledgeable, experienced views on the fresh produce sector and the myrid of challenges facing growers, exporters, marketers and retailers.

In short, a fresh position.

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